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World's Strongest Couple

Project type


Shauna Guinn, Celebrity Chef and owner of Hangfire Smokehouse, approached me to assist in a fundraising initiative for a local couple aiming to participate in the World's Strongest Woman competition and document their journey.

Shauna enlisted my help to create a comprehensive brand, including a logo, for Sam Taylor and Sue Taylor-Franklin. This brand would be utilized across various mediums such as posters, the documentary, merchandise, and any representation of their journey. The challenge was to design a logo that embodied the strength of both women, drawing inspiration from bodybuilder logos.

Following a meeting and several iterations, we arrived at a final product that resonated with everyone involved. A preview of the documentary has already been featured on BBC Wales, and the editing process is underway with the hope of a soon-to-be broadcast on BBC Wales.

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